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WorldDMB at Telematics Update 2012; Digital Radio the Forgotten Connection

Telematics Munich Update 2012 (4)

The panel called for greater cooperation between broadcasters and the automotive industry

WorldDMB brought together high profile  speakers from the broadcasting industry for a  panel discussion ‘Digital Radio the Forgotten  Connection’ at Telematics Update conference,  Munich, Germany on 30 October 2012.

The panel, moderated by Laurence Harrison,  Director of Technology and Marketing  Development at Digital Radio UK, included  Mark Friend, BBC Controller for Multiplatform  and Interactive, Dr. Ralf Hinz, RD/RTF,  system Functions and Features from Daimler  AG, Helmut Bauer, strategic Digital Radio  Analyst and Adam Bowie, head of strategy  and Planning at Absolute Radio. speakers  discussed the importance radio continues to  play in everyday life and especially for drivers.  A poll of the audience revealed that 80%  continue to listen to the radio every day whilst  driving.

The panel considered the recent  announcement by the European Broadcasting  Union of a “Euro-chip” ensuring the  interoperability of all new digital radio receivers  in European countries where broadcasters are  using DAB, DAB+ or DMB, and/or analogue  AM and FM and Ralf Hinz from Daimler  expressed the wish for alignment of radio  standards worldwide. Mark Friend, BBC,  advised “Common standards are needed in  broadcasting and in-car so that the focus  and money can be spent on innovation  and developing in-car media” he continued  ‘Broadcast and IP can work together and there  is a vision being built on how this will be done’.  The panel called for greater co-operation  between broadcasters and the automotive  industry and concluded that radio is still an  important connection in the car with digital  radio offering opportunities and innovative  ways to connect with the driver.

Presentations from WorldDMB session  are available on the Member’s Area of the  WorldDMB website.

WorldDMB Project Office

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